Apple-minimal landing page style
The look was first matched against the reception.sh landing page. Use this whenever building or restyling a marketing/landing page, product site, or utility-site homepage that should feel calm, premium and Apple-like. Default stack: Next.js/React + Tailwind v4 + Framer Motion (motion). For plain HTML, use the CSS fallbacks given below.
1. Design philosophy
- White page, near-black text, ONE warm accent (red-orange). Everything else is grayscale.
- No borders, no heavy shadows. Separation comes from soft gray panels (#f7f7f7) with big radii, and from whitespace.
- Product is shown, not described: realistic device mockups (iPhone frame, laptop) with real UI inside, plus one bold photographic prop (e.g. crumpled dollar bills, a car headlight) for personality.
- Copy is lowercase, short, casual, slightly cheeky (“no bulls**t pricing”, “reply from the beach or the gym”).
- Motion is subtle and physical: springs, small blur, small translate. Nothing bounces wildly or loops loudly.
8 more sections
- Typography
- Color tokens
- Layout & spacing
- Components
- Motion & interactivity (the “classy” part)
- Copy voice
- Page skeleton (in order)
- Don’ts
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